BRILLIANT RED HAIR, FIERCER LOOK!: Here’s your favorite hair color brand with an improved formula! RAW Neon Red hair dye is the newest and hottest demi-permanent dye that offers a vigorous and long-lasting hair color that lasts up to 3-6 weeks! Easy to apply and ideal for all hair types. Perfect to those who are fond of reinventing fashion colors on their hair. Get compliments all the time with your vibrant neon red hair color that fades into a gorgeous orange over the weeks! | SAFE, NON-DAMAGING FORMULA: Restore your natural locks with paraben, ammonia-free and PPD-free demi-permanent hair color from RAW. This hair dye is free from damaging ingredients, preventing hair complications, skin allergies, and asthma. Works on all hair types, textures, and natural hair color level. So, you don’t have to worry about brittle and dry hair after hair dyeing! You can always enjoy a vibrant fashion hair color every time without any skin irritations! | LONG-LASTING, VIBRANT HAIR COLOR: Have your vibrant, beautiful neon red hair that lasts up to 16 to 30 washes! No need for inhibitors or activators to keep hair color bright and long-lasting! You just have to apply this directly to your hair and get durable color, intense shine while preventing hair from breakage. It fades prettily too, into a much lighter version, so you don't have to always reapply! Keep your rich neon red hair with RAW Neon Red Demi-Permanent Hair Color! | EASY TO APPLY HAIR DYE: Hold neon red hair in just 15 minutes! This ready to apply hair dye is easy to squeeze - No need to mix with inhibitors! Prep up your hair to clean and dry, apply petroleum jelly around hairline and ears for easier stain removal, apply the hair dye on desired areas leave on hair for 15 minutes, and rinse hair thoroughly with cool water. This hair dye conditions hair, locking up color making it pop longer! For the best results, we suggest bleaching your hair first. | GREAT VALUE, CONVENIENT: No more breaking the bank to get ultimate hair makeover! Get a salon-like neon red hair color finish at home with RAW Neon Red Demi-Permanent Hair Color! This comes with an easy to follow instructions so you can dye your hair hassle-free. Save yourself from time-consuming and costly hair treatment. Great value for money you can get with this high-quality temporary hair dye. 100 % veggie-based and cruelty-free. Never tested on animals - proudly made in the US.