MISSION: We're on a mission to rid the world of plastic waste while offering our customers 100% sustainable, ethically sourced products, made from natural and effective ingredients. Better for you. Better for the planet. | PROBLEM: Plastic. Over 40% of plastic comes from product packaging (We're changing that!) 80 Billion plastic bottles disposed of around the world each year are from shampoo & conditioner alone. 8 Million tonnes of plastic end up in the ocean every year. 9/10 fish have ingested microplastics according to studies. By 2050 there will be more plastic in the sea than fish. Only 9% of ALL plastic ever made has been recycled. Every person on earth consumes 40,000 microplastics each year. | SOLUTION: Ethique is the world's first zero waste and most sustainable lifestyle beauty brand. We use biodegradable ingredients and compostable packaging so all our solid bars leave no trace (except the luscious skin and hair it leaves behind, of course!). Our products are super concentrated so by switching to beauty bars, you're saving plastic bottles going to landfill. Ethique is New Zealand's highest scoring BCorp as well as carbon fiber neutral and living ware employer. | JOURNEY: To date we saved our planet from over 8 million plastic bottles! We’ve converted thousands of fans to plastic free beauty and are genuinely making a difference to the amount of plastic waste made and disposed of every year. Our new goal is to save 50 million by 2025 (and we're on track already!). To put our money where our mouth is, each year 20% of our profit goes to charities fighting alongside us to protect the planet. Join the revolution and #giveupthebottle | THE GUARDIAN: Equivalent To 5 Bottles of Liquid Conditioner - 5.1 Liters of water saved. The Guardian was created for those people who suffer from very dry, very damaged or frizzy hair. Containing lots of cocoa butter, coconut oil, vitamin B5 and zesty lime oil it will tame your frizz, hydrate dry hair and make your hair look smooth and lush (it won't repair your hair, it is impossible to repair something that is dead.) The Guardian can also be used as a shaving bar or an in-shower moisturiser.

MISSION: We're on a mission to rid the world of plastic waste while offering our customers 100% sustainable, ethically sourced products, made from natural and effective ingredients. Better for you. Better for the planet. | PROBLEM: Plastic. Over 40% of plastic comes from product packaging (We're changing that!) 80 Billion plastic bottles disposed of around the world each year are from shampoo & conditioner alone. 8 Million tonnes of plastic end up in the ocean every year. 9/10 fish have ingested microplastics according to studies. By 2050 there will be more plastic in the sea than fish. Only 9% of ALL plastic ever made has been recycled. Every person on earth consumes 40,000 microplastics each year. | SOLUTION: Ethique is the world's first zero waste and most sustainable lifestyle beauty brand. We use biodegradable ingredients and compostable packaging so all our solid bars leave no trace (except the luscious skin and hair it leaves behind, of course!). Our products are super concentrated so by switching to beauty bars, you're saving plastic bottles going to landfill. Ethique is New Zealand's highest scoring BCorp as well as carbon fiber neutral and living ware employer. | JOURNEY: To date we saved our planet from over 8 million plastic bottles! We’ve converted thousands of fans to plastic free beauty and are genuinely making a difference to the amount of plastic waste made and disposed of every year. Our new goal is to save 50 million by 2025 (and we're on track already!). To put our money where our mouth is, each year 20% of our profit goes to charities fighting alongside us to protect the planet. Join the revolution and #giveupthebottle | WONDERBAR: Equivalent To 5 Bottles Of Liquid Conditioner - 5.1 Liters of water saved. PH Balanced and 100% soap free. A solid conditioner bar that doubles as a shaving bar and an inshower moisturiser for those with sensitive skin. Not only that but it lasts up to five months with regular use and smells fantastic. Organic, fair trade coconut oil, cocoa Butter and vitamin B5 make this bar super effective and guilt free. Hydrates hair without adding weight or oil, Best for mildly oily-normal hair

Unscented Shampoo Bar: Sometimes, less is best. Whether you have sensitive skin, or just a minimalist approach to fragrance, our unscented and sulfate free Bar Minimum shampoo is the one for you. Great lather! | Gentle Formulation: A delicate blend of babassu oil, betaine (from sugar beets), and cocoa butter helps achieve soft, shiny hair and a happy scalp without any sulfates, fragrances, or coconut oil. | Save Money & the Planet: Each shampoo bar lasts at least 80 washes, equivalent to three bottles of liquid shampoo. To use, stroke the bar down wet hair - it will lather! | Plastic Free: This bar has recyclable, home-compostable packaging. Simply tear up the box and pop it in your compost bin or bury it in your garden to return nutrients to the soil. | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage.

Smoothing Shampoo Bar: A nourishing shampoo that helps smooth and de-frizz while gently cleansing; Leave hair softer, smoother, and more manageable after each wash; Great lather! | Nourishing Ingredients: Formulated with organic, fairly traded Ghanaian cocoa butter, and creamed coconut butter from Samoa, Frizz Wrangler smooths down frizz and flyaways without weighing strands down | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage | Curly Hair Shampoo

Clarifying Shampoo Bar: Our most clarifying shampoo is perfect for oily scalps, and for those who want a deep cleanse. Lift away impurities with the help of lime and orange essential oils, and gentle surfactants. Great lather! | Lightweight Conditioner Bar: Formulated to nourish and condition without weighing strands down, our lightweight Wonderbar conditioner is perfect for oily to balanced hair. | Save Money & the Planet: Each shampoo and conditioner bar lasts at least 80 and 120 washes, respectively. That's equivalent to three bottles of liquid shampoo and five bottles of liquid conditioner! | Eco-Friendly: By using our plastic-free, recyclable, & compostable packing, you can join us in being climate positive. | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage.

Calming Shampoo Bar: Itchy or dry scalp got you down? Our lime-scented, soap-free bar gently cleanses away your scalp woes with a rich lather; A blend of oils and soothing oatmeal helps calm and nourish the scalp; Great lather! | Nourishing Ingredients: A powerful blend of neem and karanja oils, renowned for their healing properties in Ayurvedic medicine, soothing oatmeal to calm dry scalps, cocoa butter, and coconut oil, all provide softness and shine to your hair | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage | Cruelty-Free, Eco-Friendly, TSA Friendly, Compostable

Uplifting Shampoo Bar: Luscious locks are in reach with our sweet and zesty shampoo bar, designed to refresh and restore balanced hair that is neither too oily, nor too dry. Great lather! | Conditioner Bar: Fairly traded cocoa butter & coconut oil help combat frizz and nourish dry hair for smooth, luscious locks. | Save Money & the Planet: Each shampoo and conditioner bar lasts at least 80 and 120 washes, respectively. That's equivalent to three bottles of liquid shampoo and five bottles of liquid conditioner! | Plastic Free: This bar has recyclable, home-compostable packaging. Simply tear up the box and pop it in your compost bin or bury it in your garden to return nutrients to the soil. | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage.

Replenish Dry Hair: This shampoo bar for balanced to dry hair cleanses and nourishes hair without weighing it down. Refreshing peppermint oil delivers a refreshing, minty scent. Great lather! | Nourishing Ingredients: Replenish hair moisture with Fairly traded Ghanaian cocoa butter, and organic creamed coconut butter sourced directly from farming cooperatives in Samoa. | Save Money & the Planet: Each shampoo bar lasts at least 80 washes, equivalent to three bottles of liquid shampoo. To use, stroke the bar down wet hair - it will lather! | Plastic Free: This bar has recyclable, home-compostable packaging. Simply tear up the box and pop it in your compost bin or bury it in your garden to return nutrients to the soil. | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage.

Uplifting Shampoo Bar: Luscious locks are in reach with our sweet and zesty shampoo bar, designed to refresh and restore balanced hair. Great lather! | Nourishing Ingredients: Fair trade creamed coconut and cocoa butter combined with glycerin for revitalized, hydrated hair with soft texture and weightless shine. | Save Money & the Planet: Each shampoo bar lasts at least 80 washes, equivalent to three bottles of liquid shampoo. To use, stroke the bar down wet hair - it will lather! | Plastic Free: This bar has recyclable, home-compostable packaging. Simply tear up the box and pop it in your compost bin or bury it in your garden to return nutrients to the soil. | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage.

SHAMPOO BAR FOR DAMAGED HAIR: Perfect for hair that needs extra TLC, our shampoo is made with 10x the active ingredients (vs liquid haircare) so you get an extra dose of hair-healthy nourishment. | EFFECTIVE, AWARD-WINNING FORMULA: Our rice shampoo bar has been crafted to cleanse hair well without stripping. It's packed with powerful natural ingredients like rice powder, mango seed butter, and peach kernel oil - known to protect and strengthen hair while leaving strands soft and smooth. | CLEAN INGREDIENTS: We don't use harsh sulfates, parabens, phthalates, artificial dyes or microplastics and we're 100% vegan and cruelty free. | GREAT VALUE FOR MONEY: This shampoo bar lasts as long as three liquid bottles of shampoo, saving you money without compromising quality. | LOW WASTE PACKAGING & PRODUCT: Our plastic-free packaging is recyclable and home-compostable. Plus, there's no added water which helps conserve this natural resource.

Smoothing Shampoo Bar: A nourishing shampoo that helps smooth and de-frizz while gently cleansing. Leave hair softer, smoother, and more manageable after each wash. Great lather! | Intensive Conditioner Bar: Shea butter, cocoa butter, & hemp oil deeply condition and replenish for shiny, manageable hair. | Save Money & the Planet: Each shampoo and conditioner bar lasts at least 80 and 120 washes, respectively. That's equivalent to three bottles of liquid shampoo and five bottles of liquid conditioner! | Plastic Free: This bar has recyclable, home-compostable packaging. Simply tear up the box and pop it in your compost bin or bury it in your garden to return nutrients to the soil. | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage.

Brightening Conditioner Bar: Say bye-bye to brass and bring out the brightness in blonde and silver hair with this solid purple conditioner bar. | Nourishing Ingredients: Brightening purple pigments and a dash of beetroot powder give this solid conditioner toning superpowers, while the addition of cocoa butter and babassu oil nourish and add lightweight shine. | Save Money & the Planet: Each Ethique conditioner bar lasts at least 120 washes, equivalent to five bottles of liquid conditioner. To use, swipe down wet hair, massage in, then rinse. | Plastic Free: This bar has recyclable, home-compostable packaging. Simply tear up the box and pop it in your compost bin or bury it in your garden to return nutrients to the soil. | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage.

Say Goodbye to Brassiness: Perfect for toning blonde, bleached, silver, or platinum hair. Neutralizes yellow and brassy tones, keeping hair vibrant, bright and even. | Nourishing & Sulfate-Free Fairly traded cocoa butter, babassu oil, and hemp seed oil deliver deep nourishment to strands for soft, shiny tresses. | Natural Pigment: Ethically sourced mica, a blend of naturally occurring mineral pigments, and a dash of beetroot powder give this bar its vibrant purple color. | Save Money & the Planet: Each shampoo and conditioner bar lasts at least 80 and 120 washes, respectively. That's equivalent to three bottles of liquid shampoo and five bottles of liquid conditioner! | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage. Plastic-free, recyclable, & compostable packing.

Intensive Conditioner Bar: Our most intensely nourishing conditioner bar, this is perfect for replenishing dry or damaged hair in need of a little love. | Nourishing Ingredients: With shea butter, cocoa butter, and hemp seed oil, Too Delicious deeply conditions and replenishes for shiny, manageable hair. | Save Money & the Planet: Each Ethique conditioner bar lasts at least 120 washes, equivalent to five bottles of liquid conditioner. To use, swipe down wet hair, massage in, then rinse. | Plastic Free: This bar has recyclable, home-compostable packaging. Simply tear up the box and pop it in your compost bin or bury it in your garden to return nutrients to the soil. | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage.

Calming Shampoo Bar: Itchy or dry scalp got you down? Our lime-scented, soap-free bar gently cleanses away your scalp woes with a rich lather. A blend of oils and soothing oatmeal helps calm and nourish the scalp. Great lather! | Unscented Conditioner Bar: When less is best, In The Buff is the ultimate conditioner bar for sensitive scalps. Soften, smooth, and nourish hair without any coconut oil or fragrances. | Save Money & the Planet: Each shampoo and conditioner bar lasts at least 80 and 120 washes, respectively. That's equivalent to three bottles of liquid shampoo and five bottles of liquid conditioner! | Eco-Friendly: By using our plastic-free, recyclable, & compostable packing, you can join us in being climate positive. | Ethical & Sustainable Ingredients: Formulated using vegan, cruelty-free, palm oil-free, paraben-free and renewable ingredients, sourced from sustainable producers paid a fair wage.