Pick your poison... this is our most vibrant, truest red and will give you a fiery look. Because Poison has a slight orange undertone, it will not fade to pink, it will fade into a lighter version of itself. Poison will give a dark, subtle tint to darker tones of hair but will turn out most vibrantly on hair that is pre-lightened to around a level 8. | #AFProTip: For a super sweet peach add a few drops of Poison to an Arctic Mist base | Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. | Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. | Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.

We don't want to rain on anyone's parade, but Purple AF is one of our faves. Formally known as Purple Rain, this deep, true purple is a versatile color that works well on a variety of base colors from platinum to light brown, giving deep tints of color to darker hair and showing vibrantly on lightened hair. It even works well to cover up other faded colors effectively! | #AFProTip: Purple AF pairs well with tons of other AF shades; try mixing it with some Wrath for a burgundy, or Poseidon for a deep indigo. | Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. | Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. | Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.

Your hair Ritual just got even BETTER: Introducing Ritual. You want it? You got it. Ritual is a highly pigmented, rich shade. She is a gorgeous jewel-toned burgundy hue that works best on level 7 and up. Can't have bright shades in the work place? No problem! This vibe-y red velvet flies under the radar. | #AFprotip: Want a softer, more pastel version? Dilute for our forever fav- the sultry and playful dusty rose. What's your ritual? | Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. | Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. | Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.

YEEHAWT Fox Babes! Grab your saddles, spaceships and coloring tools because this bright, bold shade is truly out of this world Space Cowgirl is an electric green with leafy undertones ready to send you straight for a sensory slime experience. | This shade turns out best on hair pre-lightened to a level 8 or higher. | Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. | Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. | Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.

Raven wings, stormy night skies, and hair as black as your heart - Transylvania is the perfect fit for achieving all your darkest dreams. This primarily blue-based jet black will take well to a variety of base hair colors but will show as the darkest, truest black on hair lightened to around a level 7 or lighter. | #AFProTip: Try adding a drop or two of Transylvania to our Arctic Mist diluter to get a beautiful icy blue! Or read our Color Spotlight on Transylvania for the rest of our favorite mixes and tips! | Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. | Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. | Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.

Ready to stop and smell the violets? Violet Dream will give you a hint of spring in any season! This floral purple color does have some strong magenta undertones and will generally fade into a pink shade. As a highly pigmented color, Violet Dream will give a deep warm tint to darker shades of hair, and will cover up brassy tones without any issues. It will turn out best on hair that is around a level 7 or lighter! | #AFProTip: Try diluting this shade with Arctic Mist to get a gorgeous pastel pink/lavender! | Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. | Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. | Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.

Ready to stop and smell the violets? Violet Dream will give you a hint of spring in any season! This floral purple color does have some strong magenta undertones and will generally fade into a pink shade. As a highly pigmented color, Violet Dream will give a deep warm tint to darker shades of hair, and will cover up brassy tones without any issues. It will turn out best on hair that is around a level 7 or lighter! | #AFProTip: Try diluting this shade with Arctic Mist to get a gorgeous pastel pink/lavender! | Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. | Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. | Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.

Picture this: You’re laying on the beach with flowers in your hair. Ready to bring those tropical vibes everywhere you go with Virgin Pink? This vibrant hot pink will give a deep magenta tint to light brown hair, and will turn out most vibrantly on pre lightened hair - no need to fear brassy tones with this shade. Try mixing with some Wrath for a deeper pink! | #AFProTip: Want a lighter pastel pink hue? Start off with an Arctic Mist Diluter base, add drops of Virgin Pink until you've mixed the hue you want! | Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. | Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. | Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.

To achieve this pastel silver, your hair needs to be platinum at a level 11+. Pre-lightening is a must with this shade! Since toner deposits color, refrain from using it to achieve level 11 blonde; if you do tone level 10 hair and then add Sterling, it can create unwanted pigment interactions or inconsistent color. Any yellow tones in blonde hair can interact with the blue/silvery base in Sterling to cause an unpredictable result. | #AFProTip: If your hair is very light cool blonde but not quite platinum, try mixing Sterling with a little bit of a warmer tone like Girl’s Night to help cover blonde undertones more effectively. Or, you can mix a bit into Poseidon, Purple AF or a few other shades to give that color a smoky hue! | Made only from vegan ingredients with no animal by-products. No harmful chemicals in Arctic Fox hair dye that damage the hair like chemical based hair colors. | Arctic Fox hair dyes are gentle for frequent use and actually conditions your hair as it restores vibrancy. | Long lasting Colors, Smears Less, Sweet Scent, No Peroxide, No Ammonia, No Ethyl Alcohol, No PPD.